We collaborated with a Chani, a local LA creator and model, to produce spec content for reknown womens fashion retailer, Aritzia. 

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With the concept of a "Chic City Life", we chose to shoot in Beverly Hills, reflecting the high fashion brand recognition. 

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Using trending video editing styles, audio, and shot variations, we adapted the edits to provide energy and elegance, while maintaining the clean and bold aesthetic of Aritzia's identity.